Eco-pioneer Easydry has received the highest environment accolade possible on its home turf as Easydry Eco-towel inventor and ceo Anne Butterly was named Green Entrepreneur of the Year at the Green Awards 2011 in Ireland. The Green Awards is Ireland’s most prestigious competition for environmentally friendly businesses and was presented by the Minister for Environment, [...]

I’m becoming known as the “green hairdresser”- I’m a colourist and green is not a great colour for hair , but when it comes to business, green is the new black. I believe it’s important that hairdressers and salon owners realise that being green can save them money, and save the environment.

Easydry, inventor of the eco-towel, has triumphed at one of the world’s most prestigious awards ceremonies.

Who Cares About The Environment?
I do, but who’s with me?
Hairdressing salons are not known for being Green. Our energy consumption is high, to say the least. When you think about air-conditioning in summer, heating in winter, hairdryers going all day, lighting, towel washing and drying, you get the picture.